Adena Friedman, Nasdaq, Dr. Roland Busch of Siemens, and Doug McMillon of Walmart.
(L-r): Adena Friedman, Chair and CEO of Nasdaq: Dr. Roland Busch, President of CEO of Siemens AG; Doug McMillon, CEO, Walmart.

CES 2024 Adds Nasdaq, Siemens CEOs to Growing Keynoters List

The list of keynote addresses is growing for the upcoming CES 2024 trade show, which is set to take place January 9-12, 2024 in Las Vegas. Adena Friedman, Chair and CEO of Nasdaq is will take the stage as will Dr. Roland Busch, President of CEO of Siemens AG. The pair join Walmart CEO Doug McMillon, who was announced last month as another confirmed speaker. Both speakers were announced at the European leg of the road to CES 2024 tour, at the CES Unveiled event in Amsterdam.

Friedman will discuss what’s ahead as we reimagine the 21st century economy and what that means for markets and individuals alike. She will discuss how the private sector and the financial industry specifically is leveraging technology to solve major societal issues including the global fight against financial crime and human trafficking.

“CES Unveiled Amsterdam was a phenomenal event as we celebrated the latest European innovation, broke major CES 2024 news, and discussed the exciting road leading up to CES 2024 in January,” says Gary Shapiro, President and CEO, CTA. “Excitement continues to build for CES 2024 with our incredible keynote lineup, including Nasdaq Chair and CEO Adena Friedman, whose leadership is implementing tech solutions that will solve some of the world’s most pressing challenges.”

Adena Friedman, Chair and CEO of Nasdaq
Adena T. Friedman, Chair and Chief Executive Officer, Nasdaq

“At Nasdaq, we are driven by the belief that technology can solve the most complex challenges facing both industry and society, a force for good with the unique potential to drive economic progress for all,” adds Friedman. “Financial crime is a pervasive challenge and underpins some of the world’s most insidious crimes, such as human trafficking. At CES, I look forward to discussing how we can collaborate and leverage technology to eradicate financial crime and further protect the global financial system and the people that it serves.”

One of American Banker’s most powerful women in finance, Friedman joins others already announced for the lineup, including not only McMillon but also L’Oreal Groupe CEO Nicolas Hieronimus, who will deliver the first-ever keynote from a beauty brand.  

Friedman will speak at 2 p.m. PT on Wednesday, January 10, 2024, in the Palazzo Ballroom at the Venetian.

Meanwhile, Busch, who will speak at 6:30 p.m. PT on Monday, January 8, 2024 in the Palazzo Ballroom at the Venetian, will talk about the potential that unfolds when we harness the digital world to improve the real one and advocate for a future that’s not just innovative but also sustainable.

Dr. Roland Busch, President of CEO of Siemens AG
Dr. Roland Busch, President of CEO of Siemens AG

“Our technologies operate behind the scenes enabling everyday life—in the factories that create the cars we drive, in the buildings where we work, in the grids that feed green energy to our cities and in the trains that connect them,” says Busch. “I am excited to address the global tech community at CES 2024 and highlight how the latest digital technologies are enabling companies to transform our everyday.”

Siemens has an impressive 175-year history in innovative technology, and the company continues to evolve and flourish in today’s changing world. Siemens recently announced more than $2 billion in investments in its own operations and R&D as it serves economies across the globe.

As a leader in industrial software and automation, Siemens’ expertise in technologies such as AI, blockchain, cloud, edge computing, and digital twin software converge to create an innovative portfolio that is being used by businesses of all sizes to revolutionize the industries, infrastructure and mobility that surround us every day, says CES. Its vision extends into pioneering the forthcoming industrial metaverse.

“Siemens drives innovation across many of the products and services we use daily, from transportation, infrastructure and industry to consumer goods, as well as food and beverages,” comments Shapiro. “We can’t wait to see how Siemens and its customers are shaping the future of digital transformation to create an inclusive and sustainable future.”

Today, Siemens technology empowers customers to transform the industries that form the backbone of economies: industry, infrastructure, and transportation. With sustainability at its core, Siemens set an industry benchmark in 2015 by committing to carbon neutrality by 2030. The company’s commitment to digital evolution was evident with the 2022 launch of Siemens Xcelerator, an open digital business platform created to accelerate digital transformation across diverse industries.

Walmart’s McMillon, meanwhile, will look back at retail innovations over the decades and discuss Walmart’s people-led, tech-powered vision. He also will reveal what’s next for Walmart as the company uses technology along with deep retail and human insights, to move across platforms.

Doug McMillon, President and CEO, Walmart Inc.
Doug McMillon, President and CEO, Walmart Inc., will keynote CES 2024.

Dan Bartlett, Executive Vice President, Corporate Affairs, Walmart, says McMillon’s keynote will help “show how we’re using technology to make our customers’ lives easier, enable our associates to build satisfying careers, and make our business even stronger.”  

McMillon speaks at 2 p.m. PT on January 9, 2024, in the Palazzo Ballroom at the Venetian.