Amazon Alexa+ is now in Canada, affording more natural language conversations thanks to the power of GenAI.

Amazon has introduced an improved, next-gen version of its Alexa voice assistant called Alexa+ that is now powered by generative AI.

Amazon has introduced the eero Outdoor 7 which, as the name implies, is designed to be set up outside to expand your home’s Wi-Fi coverage.

Amazon's AI-powered shopping assistant called Rufus designed to help customers while shopping is now officially in Canada via beta.

Amazon and Staples Canada have partnered to allow a “direct to retail” set up with package-free returns through the retail stores.

Amazon is opening a new 2.8 million square-foot robotics fulfillment centre called YYC4 in Calgary, Alberta.

Prime Video subscribers in Canada can now personalize recommendations by choosing a preferred language or languages for audio and subtitles.

Amazon’s Fire TV Stick 4K Max offers boosted performance, support for Wi-Fi 6e, and the addition of the Fire TV Ambient Experience.

Amazon is introducing its first-ever home control panel, the Echo Hub, for controlling connected devices via the touch panel and Alexa.